Our Magic

Artificial Intelligence

Our marketplace platform leverages AI to provide our travelers with personalized recommendations to create their perfect trip.

Virtual Reality

Through our VR experiences, users can learn about the localities, safety precautions, and local recommendations in a more interactive and engaging way.

Blockchain

Our VR feature enables them to get a taste of adventure right from home. With a VR headset and a subscription to Naturescape, users can experience hundreds of destinations and travel experiences.

We have developed a blockchain token called NatureCoin.

Demand

• From the demand side, we intend to target the modern adventure traveler in Canada.
  • This demographic of people understands the value of technology and are comfortable with booking things online (millennial & Gen-Z’s).
  • As we grow, we will expand internationally to target travelers globally.

Supply

• From a supply side, we intend to target adventure and tour operators who have quality ratings and a good reputation.
  • We would first target operators in the top 10 adventure travel destinations worldwide.

Our revenue model consists of three potential revenue sources:

Revenue generated from travel experiences bookings through our platform

• We will charge tour operators and travel providers a 10% commission fee on sales
• Adventure trips cost on average $3,000 per trip, meaning each sale will net about $300 in commissions

Revenue generated through virtual reality experiences

• We will charge a subscription fee or a pay per use fee for each VR adventure

Advertisement revenues

• This will be a future revenue source once we have enough traffic/users on the website. We will allow operators and other advertisers to promote their offerings to very specific segments of the population (since we have their profiles + travel preferences).

Sales

• We intend to employ a direct B2C sales strategy to sell our offering directly to the Canadian consumer.
  • We will allow our consumers to download our application directly from our website.
• For the supply side of our platform, we intend to leverage partnerships with local tourism offices and hotels to promote our pla tform the operators in their networks.

Marketing

• We intend to employ direct marketing strategies aimed at both the consumer and the operators.
• For Canadian consumers, we intend to highly leverage online strategies such as paid ads, SEO, and organic marketing (blogs, recommendations, etc.).
  • We also intend to leverage partnerships with travel blogs and review sites.
• For marketing to the operators, our marketing strategies will be dependent on regional/local factors but will be a mix of bot h o nline offline strategies (including the aforementioned strategic partnerships).